Effective Sales Negotiation Skills

Category: 
Sales & Marketing
Currency: 
HKD
Price: 
3,950
Location: 
Hong Kong
Language: 
Cantonese/English
Course Date: 
March 20, 2019
Duration: 
9:00AM - 5:30PM

Sales negotiation skills are not easy to master. It requires a lot of practice under expert guidance. This course provides you with the structure and process to develop your sales negotiation abilities using real-world cases. Learn from professional trainers who have mastered the concepts and techniques themselves. By applying the skills taught in this course you will see an increase in your sales negotiation results.
 
Objectives

  • Increase your self-confidence and develop a positive attitude towards selling by considering the needs of your clients and addressing those needs
  • Assess and improve your selling and communication techniques, so you’ll be competitive in the market
  • Learn to convert objections into sales opportunities
  • Improve your sales planning and pre-sales preparation
  • Achieve win-win sales and customer relationships, increased call and presentation effectiveness, and improved company image and market position

Key Topics

  • Key principles in sales and negotiation
  • Customer-satisfaction selling and value-added selling
  • Listening and matching customers’ needs and styles
  • Improving persuasiveness and reducing buying resistance
  • Probing and confirming customers’ needs & decision criteria
  • Selling benefits to satisfy identified requirements
  • Proposal selling
  • The negotiation climate, strategies and tactics
  • How to open and trade for concessions and maximize gains
  • Resolving customer problems
  • Sales Planning, Presentation and Negotiation Practices
  • Pre-call objectives and account planning
  • Videotaping sales presentations and negotiations

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